Who is your customer?
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- Published on Wednesday, 12 October 2011 02:34
- Written by Super User
Before you begin selling something, you need to know who you are selling to. Who is your customer?
The Four Ps
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- Published on Wednesday, 12 October 2011 02:30
- Written by Super User
Will anyone buy what you're selling? Marketing experts say that there are four factors that influence the purchase decision.
Products
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- Published on Wednesday, 12 October 2011 02:30
- Written by Super User
What are you going to sell? In order to determine what you should be selling, you must understand your target customer's needs and then tailor your product to meet those needs.
Place
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- Published on Wednesday, 12 October 2011 02:30
- Written by Super User
Where will people buy your product? Place refers to both where you are going to sell your product and how you are going to distribute it.
Promotion
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- Published on Wednesday, 12 October 2011 02:29
- Written by Super User
For people to buy your product, they need to be aware of it, have a positive impression of it, and be convinced that they need or want it.
Price
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- Published on Wednesday, 12 October 2011 02:30
- Written by Super User
How much can you charge for your product? The price that you charge will influence the number of sales and the amount sold.








