Ontario business

Choosing a Domain Name

A domain name is your lot on the Internet. An example of a domain name would be mybusinessname.com. It is used for your website and your business email addresses.

Your business name and your Web domain name

So you've done some thinking about your business name, polled some friends and prospective customers, and come up with a great name. Before you register your company under this name, don't forget to think about your online presence.

• If someone else already owns the rights to the Web domain for the name you've selected, you may end up sending a lot of business their way or making it difficult for customers to find you. If the domain is already taken, you may wish to choose a different business name.
• If your business name is very long, you might want to think about having a shortened version of it for your domain name, so that people don't need to type in a very long URL to get to your website.
• Think about whether you want to register your domain as a .ca (dot ca), .com (dot com), or other extension.
• You may want to have multiple domain names, for example, one dot ca and one dot com, one with the long version of your company name and one with an acronym, domains for specific business lines or tag lines that you use, and so on.
• Avoid choosing a domain that is a trademark owned by someone else.
• Pay attention to what a new customer might see in your domain name. Do the letters make any unintended words?

Have a domain name in mind? Learn more about domain names, check the availability of your chosen domain and find out how to register it.