Tech Tips Technology News Web Development Effectively using multi-media on website
Effectively using multi-media on website
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- Published on Monday, 07 November 2011 04:03
- Written by Super User
Sound, animation, shockwave, Flash, DHTML, RSS and blogs are just a few examples of the many additional options for your website - options that can get confusing pretty quickly.
While the web is capable of integrating multimedia elements and with the constant emergence of new technologies, there are lots of issues for you to consider when you're deciding whether or not to incorporate some or any multimedia elements into your site.
As mentioned earlier, your target audience's bandwidth expectations could be a factor in deciding what you're going to include on your site. Visual and auditory stimulation can definitely add pop to your site when used properly, but always ask yourself: "Will this enhance or detract from my target audience's experience?"
Real simple syndication (RSS) is an example of a technology that is becoming very popular. RSS allows users to pull updates from frequently visited sites to a reader application on their desktop without having to browse those sites directly. This technology would be appropriate if the content on your site changes frequently; it would not be a recommended feature for a furniture store, for example.
You could manage a blog on your site if you wanted to display serialized journal-type entries on a page. Sites with blog pages often allow anonymous readers to post entries or comments to the page. Blogs are one of the fastest-growing website types - if used correctly, it can help you promote interaction with your customers and create a sense of community. In some circumstances, however, blogging may detract from the experience or expectations of your target audience so be sure it fits with your overall business strategy.
